07 January 2019
If you’re planning to take off weight in the new year and it suddenly seems like food is everywhere – and is especially enticing – that’s probably your mind playing a particularly unhelpful trick on you.
Thinking about food, even in terms of trying to avoid it, can actually make it more likely that you’ll notice food in your environment, especially if you’re already overweight or obese.
That’s according to a recent study in the International Journal of Obesity that compared how overweight and healthy weight people pay attention to food.
Food cues – sights, smells, advertisements and social contexts like parties – are everywhere these days, so understanding why some people find it harder to ignore them could be key to designing weight loss programmes.