People assume it's hillier up north
16/04/2012
Give people a choice of two cross-country routes to the same destination, one more northerly, the other more southerly, but both covering similar terrain, and they'll tend to favour the southerly route, and to anticipate it being quicker and easier going.
According to a new study discussed on our Research Digest, this is true for people who've been tested from regions such as Southern New England in the USA, where the north is more mountainous, but it's true too for people who live in regions such as Sofia in Bulgaria, where the south is mountainous and the north is flat.
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