Deep voices and feeling more powerful
As a rule, big beasts tend to make deep noises, whereas little creatures squeak. Perhaps it's little wonder then that we tend to rate human speakers with deeper voices as seeming more powerful. Another finding is that if you put a person in a position of power they will tend to lower their voice.
These previous results prompted Mariëlle Stel and her fellow researchers to find out if speaking with a deeper pitch than usual would lead people to feel more powerful. Read about their results on our Research Digest.
